Listen. Different.

Peoria’s Alternative

CT 99.9 features an alternative music format that has a fiercely loyal and highly affluent audience. This audience is balanced between men and women and outperforms the market in reaching adults 25-54 abed in share of total listeners. Artists heard include Linkin Park, Green Day, Red Hot Chili Peppers, Cage the Elephant, Foo Fighters and hundreds of other artists that create the unique and diverse CT sound.

Advertising on CT 99.9

The purchasing power of CT listeners:

Listeners are 93% more likely to participate in business purchasing decisions for computer hardware / software.

79% of listeners spend more than $100/week at the supermarket.

46% of listeners have stock / stock options.

Listeners are 12% more likely to own a 2nd home.

50% of listener households include kids.

Employment

88%

homeowners

82%

college educated

92%

Earnings of WWCT Listeners

69% – $75,000+ | 89% – $50,000+

Age

46% – 35 to 54

Demographics

Adults – 25 to 54

Listeners

Average age 42
household income $75k+
homeowners
college educated
professional

53% Male | 47% Female

Counties reached

Peoria, tazewell, woodford, fulton, and mclean

Signal 6,000 watts

artists

RED HOT CHILI PEPPERS
DEATH CAB FOR CUTIE
U2
MATT MAESON
GREEN DAY
COLDPLAY
R.E.M.
CAGE THE ELEPHANT
WEEZER
NIRVANA

and so many more!