WZPN 101.1 ESPN
101.1 ESPN Radio is Peoria’s only all-sports station!
The ESPN brand is synonymous with sports on a number of platforms. ESPN Radio is the go-to source and authority for sports in Central Illinois. The Jim Mattson Show airs weekdays with a hyper-focus on local and high school sports. Jim updates listeners every hour each weekday during the school season with “High School Highlights”, 6a-7p.
Advertising on 101.1 ESPN
The benefits of advertising on 101.1 ESPN include:
Reach “fans” of all demographics (focusing on men ages 35-44) and earn a qualitative listenership.
Attract listeners that are highly educated (47% have a bachelor’s degree or higher), affluent consumers.
Have the opportunity to reach unique audiences through cross-platform initiatives.
Gain a mass audience of sports listeners because of all sports listeners, 55% listen to an ESPN affiliate!
Build a relationship with listeners due to the amount of time fans spend with ESPN Radio (1:19; men 12-64; weekly).listen live